Most Etsy Shops Are Missing the Point
Let’s call out the obvious:
A lot of Etsy shops don't think beyond Etsy because the workload of learning Etsy keeps them stuck re-listing instead of growing. They rely on Etsy traffic so much that they get stuck behind competitors and eventually just give up.
This is unfortunate…
…But what makes it even WORSE is that thousands of Etsy shops have attempted to convert their own traffic by building a website, only to have that website be a ghost town and actually scare people away from their product.
Here’s the critical point they’re missing:
Etsy is set up to promote multiple versions of the same product to users, overwhelming them with choices. If we build our website like our Etsy shop, we only convert a small percentage of buyers!
When we actually understand the blueprint to high converting product landing pages, we can build a "home base" for our brand that warms, converts, and works towards our long term growth!
Remember, people come to Etsy looking to buy a product they are searching for...
People who come to your website have a different journey. Let's meet them where they are!
Good
Your website focuses on what YOUR customers wants and sells them the benefits.
Your customers actually remember your brand's name and continue to buy from you.
You can funnel ALL your traffic to a site that is designed to convert at a higher rate than anything else.
You have a "home base" that collects data and works for you in growing your business!
BAd
You push your own cold traffic to Etsy, which is not set up to convert cold traffic.
You have a website but copied big brands or your Etsy shop layout and its not converting
Your website tries to sell instead of teach the value of your product
You have probably procrastinated building a converting website because you didn't know how.
Learn The Difference Between Etsy and Selling Online
Selling on Etsy
Keyword Searched
Given 500,000
Results
User Clicks Around
Finds and Buys
Etsy takes keyword searches and runs them to a huge options page where users can choose which shop to buy from. This works well for Etsy, but doesn't help give you the time or real estate needed to truly sell!
Selling using a High Converting Webpage
Buyer is introduced to benefits
Features are given step by step
Buyer objections are handled
They become excited to buy
Your high converting webpage understands that your buyers aren't ready to buy just because they clicked. Instead, it will walk them through the phsychologically proven steps of buyers to help them reach a point where they are ready to take action!
“Ok, I get it. Can I see what it looks like?”
Oh, And Check This..
I Almost Forgot
BONUS: VIDEO FEEDBACK TO YOUR SITE!
During this special, I will be offering video walk throughs of your website once you have completed the tutorials! This means you submit me your URL, and I will record myself giving feedback to your site to help you reach maximum potential!